May 22, 2009

50 Ways to Promote Your Music

Some you probably have thought of, many you probably have not. Maybe some you just need some reminders on some of the more obvious ones! Either way, there are some new ideas, and links to very useful websites that can help promote your music, website or social networking pages. If you have feedback on any of these particular websites, or if you have ideas to add to the list… let us know!
  1. Build a Professional Website
  2. Play Your Instrument In Odd Places (think flash mob)
  3. Have business cards ready to give outVistaPrint is about the best and cheapest
  4. Keep your fans in the loop with Email Marketing GET A 60 DAY RISK FREE TRIAL AT CONSTANT CONTACT
  5. Ask to Open For More Established Bands
  6. Create/Produce/Sell/Giveaway Wearable Merchandise
  7. Promotional Giveaways with your logo is TANGIBLE ADVERTISING
  8. Supply local hot spots with branded supplies
    Have a local bar that hosts musicians? Do they need disposable pints? Customize!
  9. Create a Facebook Fan Page
  10. Hire A Social Media Marketing Expert
  11. Embrace Video Marketing and post your performances on YouTube
  12. Post In Online Community Forums and Message Boards
  13. Post in Free Online Classifieds Such as Craigslist in the Musicians Section
  14. Build a mailing list; one for fans, one for venues and blast with postcards
  15. Promote your website, social networks and blog in a Local Bands Directory
  16. Promote Your Gigs using Facebook Events
  17. Get As Many Links From Other Sites to Your Website as Possible
  18. Builds your pagerank on Google.  Perhaps a link exchange with other artists?
  19. Install and Maintain a blog on your website
  20. Submit Articles to EzineArticles.com
    The top article syndication website online.  Don’t forget to link to your site.
  21. Post about your Music in the Music Forums for your local newspaper
  22. Create and Distribute Online Press Releases 
  23. Take Out TARGETED Facebook Ads
  24. Play As Many Open Mics As Possible
  25. Play At Festivals and give Out Stuff
  26. Be Willing to Play For Free 
  27. Dress your poodle in a doggie sweater with your name on it
  28. Hire a Booking Agent (choose carefully)
  29. Stay In Contact With Your Fans with an Email Marketing Program
  30. Give out branded Scratch-and-sniff Stickers With Strange Smells
  31. Compete for prizes and band exposure on websites like ourstage
  32. Recruit Hot Girls To Act As Groupies
    This tactic isn’t for everyone
  33. Always provide your venues signage and use stage banners
  34. Create Promotional Post Cards / Calendar Cards and Distribute
    Music venues, record stores, coffee shops, commuter hubs, gyms, salons
  35. Hire A Publicist 
  36. Release Demo CD's to Record Companies
  37. Blow up Beach Balls with your Logo and leave them on the beach
  38. Network, Network, Network
  39. Hang out/Perform at Karaoke Bars 
  40. Attach Promotional Material, Bumper Stickers, Lettering, to Your Vehicle 
  41. Host Local Open Mic Nights
  42. Participate in Local Charitable Functions 
  43. Upload Your Songs Anywhere Possible
  44. Give out as Much Stuff As Possible With Your Logo on it
  45. Advertise Upcoming Shows and Events on Community Websites
  46. Advertise Upcoming Album Releases On all Fronts
  47. Frequently Update Website, Facebook, Twitter and Blog if you have
  48. Give Music Lessons 
  49. Launch a Street Team and Recruit Local Fans to Help Promote Your Music for Free
  50. One of the Absolute Best Ways to Promote Your Music is by Word of Mouth! Don’t just tell people, but give them incentives to “share” your message online.
PHANTOM POWER
Marketing by Design

http://www.phantompower.co/